A seasoned Performance and Product Marketing Specialist with a passion for driving growth and innovation in the mobile app industry. With a background in app marketing, ASO, and SEO, I’ve had the privilege of working across various successful campaigns that have scaled user acquisition, boosted retention, and optimized monetization for apps in diverse sectors.

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My career has spanned everything from managing paid user acquisition campaigns to spearheading product marketing strategies that focus on creating meaningful connections between apps and users. I’ve helped scale campaigns from zero to thousands of dollars in ad spend, continually improving Return on Ad Spend (RoAS) while maintaining strong conversion rates.

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In addition to my marketing expertise, I am also deeply invested in data-driven insights to optimize app performance at every stage of the marketing funnel, from awareness to retention. My hands-on experience with tools like Google Ads, Facebook Ads, ASO platforms, and analytics software allows me to deliver effective strategies that not only grow app visibility but also enhance user engagement and revenue generation.

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When I’m not immersed in the latest marketing trends, you’ll likely find me exploring new fitness routines, working on my next big app idea, or enjoying a game as a sports fanatic.

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If you're looking for someone who combines creativity with strategic thinking to take your mobile app to new heights, you're in the right place!